Wednesday, May 6, 2009
If you have a chance to see this movie, chronicling Malcolm Bricklin's efforts to bring the Chinese Chery car to market in North America - go! It's a fascinating story, filled with suspense, sprinkled with humour, and dominated by a larger-than-life entrepreneur, Malcolm Bricklin. The film was made over more than 4 years by Jonathan Bricklin, Malcolm's son, and the 1500 hours of film has been edited to a delightful 90 minutes.
Now 70, Malcolm Bricklin had made two fortunes - bringing first Subaru and then the Yugo to North America - and then lost them in other business ventures, most notably the Bricklin car to be made in New Brunswick. His taste for one last big win is undiminished. It's great fun to watch his passion, persuasiveness and persistence, and sheer chutzpah. Chery ultimately backed out of the deal and Bricklin is suing for billions; his lawyers think this complete film record of all the meetings is likely to prove useful in the litigation!!!
Morgan Spurlock, who produced Supersize Me, has signed on as Executive Producer, so with a bit of his father's chutzpah, and Spurlock's contacts, this might actually achieve distribution.
Meanwhile, Jonathan and his co-producer have taken up ping-pong with a passion, are training for the 2012 Olympics (and believe they can make it). They are also opening a ping pong bar in NYC this week. There are some of his father's genes in that boy!